Masterclass: Data Maturity with Head of Data Schiphol

Many organizations want to work in a data-driven way but lack a clear understanding of where they currently stand and what steps are needed to grow.

During our Masterclass Data Maturity, we team up with Maarten van den Outenaar, Head of Data at Schiphol, to combine theory and practice. You’ll gain insight into the stages of data maturity and learn which strategic choices truly make a difference.

About this masterclass

This session is specially designed for managers and C-level leaders who want to strategically drive data-driven growth. In three hours, we’ll guide you through:

  • The data maturity framework—and how to use it as your compass
  • Characteristics of each stage—including real-world examples from Schiphol
  • Key conditions for growth—from technology to culture
  • Strategies for the next step—focused, achievable, and future-proof

What’s in it for you?

After this masterclass, you will be able to:

  • Clearly identify where your organization stands in data maturity
  • Learn from Schiphol’s practical experiences
  • Make the right strategic decisions for investments and innovation
  • You’ll leave with a clear action plan and inspiration from a leading data-driven company.

Practical details

Date: 25 November 2025
Time: 1:30 PM – 4:30 PM
Location: Rockfeather Office – Goudsesingel 230, Rotterdam

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