4 Fundamentals of sales analytics

4 Fundamentals of Sales Analytics Success

In a sales organization, you build a competitive advantage by understanding the big picture. Sales KPIs, including sales performance, cost-to-revenue ratios, and quota attainment are only a few of the many metrics needed to create that big picture. With a powerful business intelligence and analytics platform, you can leverage all of this data and more—from siloed databases to spreadsheets to CRMs—and build actionable insights quickly and consistently.

In this paper, you’ll learn why:

  • understanding your data leads to deeper insights;
  • a single source of truth helps to get your team on the same page;
  • interactive visualizations bring your sales reporting to life;
  • shared dashboards support collaboration across your organization;

Download the white paper here. If you have any further questions, please let us know.

Preventing churn - rockfeather

Artificial Intelligence is ready!

In this interview, Jonathan Aardema talks with Prof. Eric Postma (professor of Cognitive Science and Artificial Intelligence at the University of Tilburg) about the why, how, and what of artificial intelligence applications. What do we see in practice, and what does science say about it? 

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Tableau Partner Executive Kick-Off 2020

Visiting London for the Tableau Partner Executive Kick-Off 2020

Every year Tableau invites its most valuable partners to kick off the new year together. The theme for this year was Accelerate, so let’s get right to the point. This exciting event was focused on three main areas.

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Mastering DAX

Mastering DAX

Keeping your skills up to date is crucial when you work with the newest technology. At Rockfeather, we challenge each other to be the best version of yourself. That’s why I attended the mastering DAX course. DAX (Data Analysis Expressions) is a formula expression language. Next to Power BI, DAX is applied in Excel Power Pivot and tabular models in SQL Server. Learn it once, use it tomorrow.

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